Publishing standard

Novas editorial policy

This policy controls how Novas researches, reviews, publishes, measures and corrects website and local-search guidance.

People first

Every guide must solve a genuine reader problem. Novas does not publish pages merely to cover query variations or maintain a daily volume target.

Evidence before claims

Factual claims use current primary or authoritative sources. Concepts are labelled as concepts, and no client result, testimonial, ranking or revenue outcome is invented.

Human accountability

Automation may support research, structure and drafting. A guide remains unpublished until Jack Dickson reviews its facts, sources, wording and relevance.

Corrections stay visible

Material changes update the modified date. If a published claim becomes inaccurate, Novas corrects, consolidates or removes it instead of leaving stale advice live.

What automation cannot do

Publish, push or deploy without approval.
Invent proof, statistics, credentials or advice.
Use private CRM, inbox, banking or customer data.
Copy competitors or produce mass location pages.
Request indexing or edit external profiles.
Force a post when the quality gate fails.

Questions or corrections can be sent through the Novas contact page.