01–04
Understand
Get clear on the business, the evidence, the scope and the visual direction.
01—12
The complete Novas process
A Process That Performs Right
From the first conversation to launch and measured improvement, every phase is designed to keep the work clear, useful and tied to the business.
How it works
The journey from conversation to growth
05–08
Create
Plan the journey, build the right thing, refine it together and launch it properly.
09–12
Launch and grow
Connect the follow-up system, strengthen visibility and improve what creates impact.
Get the decisions right before the build begins
The first four steps turn scattered information into a clear, written direction for the website.
Phase three · Launch and grow
Turn the launch into a working growth cycle
CRM Dashboard
09
Connect your Client Dashboard
We set up the agreed, available Dashboard capabilities for website enquiries, manual leads, pipeline stages, notes, follow-up tasks, completed-job records, basic analytics and support requests. Its standard scope is included with every website under the current limited-time offer.
EnquiriesCapture and organise
PipelineFollow up and progress
Clear gates
No vague scope. No surprise launch.
Feedback stays structured
One clear list per round
- Starter · two consolidated rounds
- Growth · three consolidated rounds
- Signature · ten consolidated rounds
Launch stays evidence-gated
Tested, approved and paid
- Responsive layouts, links and forms checked
- Content, accessibility basics and technical SEO checked
- Final approval and payment before launch
Your side of the process
What we’ll need from you
We turn this into one simple asset and access checklist, so the project can move without repeated chasing.
A
Services and locations
Your real services, priority work, service area and the jobs you most want to win.
B
Proof and photography
Credentials, reviews, project photographs and honest evidence that helps customers trust you.
C
Brand and content
Your existing logo, colours, tone, useful wording and any material that should carry forward.
D
Access and approvals
Domain, analytics and relevant Google access, plus one clear route for decisions and feedback.
You receive a clear recommended package or next step. If it is a fit, we gather the right context and confirm the full scope, responsibilities, payment route and proposed schedule in writing before the build starts.
Ready when you are
Start with a conversation.
Tell us where the business is now, what the website needs to change and which jobs matter most.
Start your project